The Lab essentially serves as a great way for MTV’s producers and executives to keep their finger on the pulse of pop culture. Using a diverse band of students to get feedback on current and future projects, The Lab effectively parlays what’s on the mind of young people all across the United States directly to those at the masthead of MTV. The contributors to the blog come from various backgrounds and write about everything that interests them in a funny, socially conscious style, creating a kind of modern focus group in the process.
At Metalab, we handled everything from design to final implementation of the site. We also helped them get a handle on Wordpress as a means to publish their articles.
Check out the site: www.thelabatmtv.com
We were responsible for:
- XHTML/CSS
- Design
- Wordpress